In the picturesque highlands of Saudi Arabia, Al-Baha region is pioneering a new chapter in the Kingdom’s tourism diversification story through its flourishing farm tourism sector. These agricultural havens are transforming traditional farms into immersive tourist destinations, offering visitors a unique blend of authentic Saudi culture and sustainable agriculture.
According to Eng. Fahd Al-Zahrani, director of the Ministry of Environment, Water and Agriculture’s Al-Baha branch, there is a significant surge in agritourism investments, with local farms adapting to meet growing tourist demand. “Farm tourism is becoming a vital economic driver for the region, creating more jobs while preserving the agricultural heritage,” he said.
Authentic Agricultural Experiences
Visitors to Al-Baha’s tourist farms can participate in a variety of hands-on activities such as seasonal fruit picking, crop harvesting and learn organic farming techniques.
These farms also provide various outdoor recreational activities including nature walks and cycling. Some of the farms have evolved beyond day-visit destinations by offering overnight stay options. Visitors can explore the serene beauty of the region under the starry nights. These agricultural farms emphasize environmental responsibility through sustainable tourism practices.
